New Zealand Raised Farming Family

At first it seemed a long way from home ... not any more. From the land of the long white cloud (New Zealand is also known as Aotearoa), Shell Bluff just outside of Waynesboro, Georgia has now been home for the Watson family for the past 12 years. 

Bringing a wealth of grazing knowledge with him from New Zealand, Dr. Richard Watson and his family have developed grass fed dairy and now grass fed beef for the local market. Richard's farming techniques - free ranging and grass fed - along with his particular knowledge of grass management, humane animal management and sustainability, result in a tasty product that we are truly proud of. 

Georgia offers a niche farming environment where grass grows readily and is packed with nutrition. The climate and the immediacy to a market that respects quality product is why the Watson's farm here, and why their home is firmly fixed in this part of the world. 

Free range 365 is just one of the key fa


The best way to learn about our beef is to taste it. There is nothing quite like the taste of succulent grass fed beef. 

There is also nothing better than being certain that when you consume beef you know it has been humanely raised - and by this we mean where the animal gets to roam and graze as it was supposed to - and had the opportunity to feed as it is best suited. We can assure every customer that our animals are grass fed, free ranging, grass finished and are given the best of living and care. 

We process locally and ensure minimum stress to the animal during this time.

To find out more please contact us. 



Grass fed beef - the ones that get to be grazing all day every day - have the added benefit of higher levels of Omega 3. Depending on the breed of cow, grass-fed beef contains between 2 and 5 times more omega-3s than grain-fed beef. Studies have shown Omega 3 is good for your heart and your brain. Another plus for grass fed beef is the presence of Conjugated linoleic acid (CLA)  ... CLA is an antioxidant which has been shown to have protective properties against heart disease, cancers and diabetes. 

Eating beef is good for you (as in all things moderate, balanced consumption)!